Land Strategy

Friday, May 18, 2007 Friday, May 18, 2007

Well, my 512sm parcel in Lanestris, while successful, must be replaced. I can wait no longer. The question is, what should I do next? Here's some options:

  • Buy the neighbor's 512 parcel and expand!
  • Sell my 512, and buy a 1024 somewhere else
  • Sell my 512 and buy a larger parcel, 2048/4096 or even 8192sm
  • Buy an entire mainland sim
  • Go crazy and buy my own Island!
Lots of options here, but which is the right one? My first consideration was cost: what could I afford? Upon looking at my revenue, it turns out that I probably could afford my own island! Would this be a good investment? Eventually, I conclude that it would not be a good investment, since most of my profit would be eaten up by tier payments and also I simply cannot use 15,000 prims. I don't need or have the time to carefully create 15,000 prims worth of stuff. Most of the island would be empty! Spending money on prim capacity – and not using it – would be silly.

What about a slightly larger parcel? The speed at which I outran my first 117 prims (2 months) suggests that I would also rapidly outrun 1024 or even 2048 prim quotas. Well, theoretically I could certainly use a 1024 or 2048 parcel, but I would simply be forced to move again in a few months. And I think moving is bad...

Why is moving bad? Because Linden Lab's landmarking system is static. Once a landmark is created, it doesn't react to changing conditions of the land. All the landmarks I have carefully included with my product packaging are suddenly obsolete. In other words, if I move, my customers will have a landmark to an old location and they might not find me. Sure, they can re-search for me, but why should I take that risk? If they do a search, they may find another supplier before me! My philosophy is to make buying from me as easy as possible, and thus having customers losing my location is just a bad thing. Therefore, I believe that while I have to relocate, I should move as infrequently as possible.

This means only one thing: buy as big a parcel as is reasonable and financially sound so that future moves are postponed as long as possible. I'm going to buy an 8192sm parcel.


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